Sacred Cow: The Case for (Better) Meat

Robb Wolf


Red meat gets a bad rap, blamed for our health issues and singled out as a culprit of climate change. But science tells a different story.

Taking a critical look at the assumptions and misinformation about meat, Sacred Cow points out the flaws in our current food system and in the proposed "solutions." Inside, Rodgers and Wolf reveal contrarian but science-based findings such as:

  • Meat and animal fat are essential for our bodies.
  • A sustainable food system cannot exist without animals.
  • A vegan diet may destroy more life than sustainable cattle farming. 
  • Regenerative cattle ranching is one of our best tools at mitigating climate change.

You'll also find practical guidance on how to support sustainable farms and a 30-day challenge to help you transition to a healthful and conscientious diet. With scientific rigor, deep compassion, and wit, Rodgers and Wolf argue unequivocally that meat (done right) should have a place on the table. 

Copyright 2020, hardcover, 250 pages.

About the Authors

Diana Rodgers, RD, NTP, is a "real food" nutritionist living on a working organic farm in New England. She's an author, runs a clinical nutrition practice, and is the host of The Sustainable Dish Podcast. Diana writes and speaks internationally about the intersection of optimal human nutrition and environmental sustainability. Diana is an advisory board member of Animal Welfare Approved, Savory Institute, and Whole30. She is also the producer and director of the film Sacred Cow.

Robb Wolf, a former research biochemist, is the two-time New York Times and Wall Street Journal bestselling author of The Paleo Solution and Wired to Eat. He has functioned as a review editor for the Journal of Nutrition and Metabolism (BioMed Central) and as a consultant for the Naval Special Warfare Resiliency Program. Robb serves on the board of directors/advisers for SpecialtyHealth inc., the Chickasaw Nation's "Unconquered Life" initiative, and a number of innovative startups with a focus on health and sustainability. He is the cofounder of The Healthy Rebellion, a social movement with the goal of liberating one million people from the sick-care system. Robb is the executive producer of the film Sacred Cow. 

Praise for Sacred Cow

"Diana Rodgers and Robb Wolf fully understand the problem and the solution: we must change our diets and regenerate our soils, and well-managed grazing animals are critical to this transition."

– Allan Savory, president of Savory Institute

"Abandoning animal agriculture might well be the greatest mistake humanity could ever make. . . Evidence defending animal-based foods and farm animals as essential for human health and agricultural sustainability is strong – as clearly documented in Sacred Cow."

– John Ikerd, Ph.D., professor emeritus of agricultural and applied economics at the University of Missouri

Free Podcast

My Farmer, My Customer

New! Learn from Marty Travis's experiences converting the Spence Farm into one of the most successful farming co-ops in the United States today.