Julia Hofmeister: The Market Outlook for Organic & Non-GMO Growers USB/CD

Julia Hofmeister is the Director of Member Relations with Mercaris, an agriculture-based technology start-up that provides up-to-the-minute data and analysis around organic & non-GMO commodity markets, as well as an online auctions platform.

Julia is start-up veteran, having worked with several food-tech startups throughout her career—including San Francisco-based AgLocal, a where she helped sustainable family farmers better market their value-added protein products. She will lead an engaging and informative discussion — targeted toward farmers but inclusive of all players in the organic and non-GMO grain supply chain — around using data and new technological tools for improved marketing, decision-making and better business outcomes for organic, non-GMO and identity-preserved (IP) commodities. Hofmeister will make a presentation around price discovery of organic, non-GMO, and IP commodities, and using data for increased market transparency and efficiency.

56 minutes, 29 seconds (20.3 MB). Delivered on custom USB, or on CD.

Recorded at the 2018 Acres U.S.A. Conference, Louisville, Kentucky, Dec. 4-7, 2018.